British footwear brand Clarks Originals and C.P. Company come together to celebrate the point where nature meets the city.
The collaboration is about mixing natural materials and heritage craftsmanship, with a modern technology suitable to the demands of 21st century outdoors performance.
Composed of two jackets and two shoes‘ styles, the collection is equally inspired by the design language of Clark’s cult Desert Trek and C.P. Company’s historical ability to manufacture clothing textures of cultural depth.
The outerwear pieces – an anorak and a long jacket, manufactured from a combination of polyurethane- coated linen and rubber inserts – are an exploration of movement between city and countryside, man-made and natural, protective and porous.
The iconic Clarks‘ Desert Trek is reimagined in two styles: the original, enriched by rubber details, and the re- mastered, which features a Vibram outsole.
The Desert Trek evokes and reminds of the rich, fertile and varied landscape of the British coastline, where the sand is a play on the desert itself and the sea lashed beaches and pebble lined coasts mirror the colours of the collection. It is the ultimate escape for the city dweller, with the seas reviving qualities and clean air, it’s a taste of freedom from routine and a constant source of inspiration.
Shot by the talented British photographer Will Grundy, the ADV campaign features contemporary nomad traders wandering in this uniquely, ever-evolving landscape, which matches and contrasts the tones of the collection.
The C.P. Company x Clarks collaborative collection will be available from Thursday, March 17th 2022 on cpcompany.com, all C.P. Company flagship stores (Milan, Riccione, Amsterdam, London, Seoul and Tokyo) and exclusively at Clarks Originals Berwick street in London, in addition to a selection of selected global retailers.
