Valentino Beauty invites you on a thrilling fragrance journey right into the heart of Rome, where the timeless echo of history meets pulsating modernity: the stage is set for BORN IN ROMA GREEN STRAVAGANZA, the cult brand’s extravagant new fragrance duo.
With the sunrise over the Eternal City, BORN IN ROMA GREEN STRAVAGANZA begins its scent journey – as a tempting invitation to enjoy life according to your own ideas and to consciously live out your own personality. After a lavish party late into the night, the new day is dawning… and a new fragrance is born: a floral-amber, sophisticated woody Eau de Parfum that opens the door to an exclusive world full of extravagance…
The campaign video was shot on the legendary Piazza di Spagna; it features Valentino Beauty Ambassadors Adut Akech and Anwar Hadid. The legendary alter ego couple is joined by a group of young friends as they roam the gardens and old town of Rome. It was directed by American filmmaker Harmony Korine; the visual was photographed by Italian fashion photographer duo Luigi & Iango.
The women’s fragrance is an olfactory masterpiece, a beguilingly extravagant composition of Lapsang Souchong tea accord and precious jasmine absolute. The floral-amber, slightly woody scent takes you into a dream garden of sensuality, in which every single note reflects the fascinating, exuberant opulence of Rome.
● The colorful top note: The Eau de Parfum opens with the tempting scent of delicately smoky tea leaves and takes you to a true garden of paradise with its Lapsang Souchong tea accord.
● The couture heart note: The focus is on delicate jasmine absolute, which makes the fragrance shine with solar and floral facets and exudes a highly modern, irresistible femininity.
● The cool base note: Slightly sweet yet smoky splashes of vanilla extract give the fragrance its hypnotic note and take the extravagance to the extreme. The extract comes from sustainable cultivation and is obtained in line with Valentino Beauty’s commitment to consistent sustainability.
The complex men’s fragrance with its amber fougère character underlines the extravagance and uniqueness of its wearer. The eau de toilette exudes the aromatic freshness and radiance of Calabrian bergamot heart, accompanied by addictive coffee accords… a fascinating sensory journey full of olfactory contrasts and tingling surprises.
● The colorful top note: The opening exudes the vibrant notes of Calabrian bergamot heart – and with it the radiance of the rising sun over a citrus grove. This bergamot heart, which fills the composition with green nuances full of joie de vivre, is more than a fragrance: a sustainable symphony, carefully created by hand in keeping with the brand’s environmental commitment.
● The couture heart note: It exudes the allure of pure coffee – as if an infinitely intense, night-black elixir were captured in the essence of the fragrance. The luxurious coffee accord with its dark roasted aromas develops a magnetic power that makes the charm and depth of the scent unforgettable.
● The cool base note: The scent ends with the woody, warming notes of precious vetiver heart essence from Haiti, the epitome of authentic elegance and sophistication. The vetiver heart is sustainably sourced and carefully processed… making each spritz a tribute to nature and craftsmanship.
The designer bottle of BORN IN ROMA GREEN STRAVAGANZA reflects the codes of Valentino. Inspired by Rome’s monuments, the studded design is a hallmark of Valentino’s fashion iconography. The „Rockstuds“, which adorn the city’s doors and walls, act as a transformative symbol that fuses past and present. The immediately unmistakable bottle shines in the harmonious contrast of black and bright green and reflects the spirit of the brand. Because in the In the world of Valentino, this green is more than just a color: a passionate, extravagant statement that adds glamorous style to the ordinary and stylishly stands out from the crowd.
