MODUS VIVENDI presents Corduroy Line and the “Futuristic Simplicity“ Campaign

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MODUS VIVENDI is excited to announce the launch of Corduroy Line, a standout feature in the Fall-Winter 2024/2025 Collection. The campaign, named “Futuristic Simplicity”, draws inspiration from the seamless merging of past and future, creating an aesthetic that speaks to the modern man seeking style, comfort, and versatility.

The Corduroy Line redefines simplicity with a futuristic twist, featuring a refined selection of corduroy designs in velvet-like fabric with bold relief stripes that add a textural element to every piece. These designs come in monochromatic tones of black, grey, and off-white, offering a sophisticated palette that complements any wardrobe. This collection isn’t just about fabric—it’s about creating a tactile experience that combines the rich softness of velvet with the timeless allure of corduroy, providing unmatched comfort and sleek style.

The Corduroy Line was created for the man who values understated elegance without compromising on comfort. The relief detail in the fabric gives each piece a subtle, yet impactful look that is both modern and timeless. Our goal was to design garments that feel as luxurious as they look, while remaining versatile enough to adapt to any occasion.

Key Features of the Corduroy Line:

  • Velvet-like corduroy with relief stripes for a textured, luxurious feel
  • Monochromatic black, grey, and off-white
  • Minimalistic, futuristic, and versatile
  • Soft and form-fitting, designed to enhance your silhouette while ensuring ease of movement

Whether it’s the sharp cuts of the jackets, the tailored feel of the pants, or the relaxed elegance of the tops, every design in the Corduroy Line is crafted to provide both structure and fluidity. Each piece wraps the body in softness, enhancing your silhouette while offering freedom of movement.

The campaign imagery showcases a bold vision of the future—clean, minimalist, and distinctly modern—featuring model styled in sleek corduroy outfits that bridge the gap between contemporary and futuristic fashion. The luxurious textures, combined with the monochromatic hues of black, grey, and off-white, offer endless styling possibilities, whether paired with bold accessories or worn as stand-alone statement pieces.

As part of the Fall-Winter 24/25 Collection, the Corduroy Line highlights MODUS VIVENDI’s commitment to creating garments that follow today’s trends while standing the test of time. This collection promises to become a cornerstone for men who want to embrace both minimalism and luxury. The „Futuristic Simplicity“ campaign embodies the spirit of a man connected to the present but looking ahead to the future.

Credits

Photography & Videography

Panos Misailidis

@p2photographygr

Model

Fanourios Papaleon

@fanourios_papaleon