CASETiFY, the world’s top-selling accessories brand announces the launch of its Ultra Compostable Cases this July. Building upon the success of the original Conscious cases, the next generation case ramps up the drop-protection to 6.6-ft and is made with the 100% compostable, plant-based material ecotify™, CASETiFY’s trademark proprietary blend of biopolymers, starch, and bamboo grain. The packaging consists of 100% sustainable, recycled and compostable materials including eco-friendly, non-toxic ink made from soybeans. As is always true of CASETiFY, the Ultra Compostable Cases offer the best drop protection and a raised edge design to protect the screen. Cases are available in seven colorways and are completely customizable with personalization and prints.
“At CASETiFY, we believe that what you put into the world is just as important as what you take out of it,” said Wesley Ng, CEO and Co-founder, CASETiFY. “The Ultra Compostable Case offers the very best in Earth-friendly materials, while delivering the best way to protect your device and style it to your personal taste.”
The Ultra Compostable cases will be available for the iPhone 11 and 12 series in Sunflower, Mushroom, Licorice, Peach, Eggplant, Avocado and Blueberry colors with MSRP from $40-$55 USD. Other products in the Ultra Compostable collection include customizable cases for both generations of AirPods and the newly launched AirTags. This line also builds upon CASETiFY’s recent release of sustainable, reusable and customizable stainless steel water bottles offered in two sizes.
To date, CASETiFY’s sustainability efforts have resulted in 50,000 trees planted as part of a partnership with Earthday.org’s Canopy Project, in addition to 5,000 single use water bottles avoided, 46,000 pounds of plastic recycled and 5,000 cases recycled. The newest Ultra Compostable collection supports these efforts and exemplifies CASETiFY’s commitment to sustainability.