For Spring 2022, we rethink our future, our community, the world we live in. We showcase this new age of Calvin Klein product through communities and collectives. Real people come together in authentic acts of togetherness, taking over city streets, front lawns and open landscapes. A campaign that’s all about connection, unified in #mycalvins.
CAMPAIGN
Photographer Glen Luchford and director Melina Matsoukas capture an international cast of over 120, featuring a range of familiar faces, emerging talent, individuals and collectives.
They are united by larger-than-life representations of community, as individuals join together in a celebration of self-expression and identity.
CAST
Arlo Parks, singer-songwriter, poet
Burna Boy, rapper, musician
Deb Never, singer, songwriter, vocalist
Dominic Fike, singer-songwriter, multi-instrumentalist, actor
JENNIE, artist, performer
Solange Knowles, singer-songwriter, performance artist, actor
Vince Staples, rapper, musician
COLLECTION
Featured in the campaign, Calvin Klein’s Spring ’22 collection reinterprets the brand‘s iconic past for the future, refreshing archival pieces with new proportions, silhouettes and colors.
The result is a celebration of collective individuality – universal product made for everyone, that anyone can wear and style in their own way.
The collection includes among others underwear which is created from super soft sustainably-sourced cottons, denim evoking ‘90s New York and American vintage with updated fits, proportions and colors, natural shades and new neutrals inspired by nature as well as timeless Calvin Klein wardrobe staples.
