Created in 2019, the BR 05 is a derivative of the BR 03, Bell & Ross’ watchmaking icon.
The new BR 05 Artline adopts a subtle and refined finish. It retains its elegant shapes with rounded corners from this more urban family. It stands out with a sober and graphic ornamentation, which draws its inspiration from the world of aeronautics.
It is called Artline, a term that sums up its concept well. “When you look at it, you immediately think of the American style of the Stream-Line”, explains Bruno Belamich, co-founder of Bell & Ross.
Its folded metal casing recalls two inspirations:
– Aero style: the first transport planes of the 1940s were indeed known for their corrugated aluminium fuselage.
This technique was used for its lightness and resistance to deformation.
– Urban style: aluminium is widely used in architecture. This alloy covers the facades of state-of-the-art buildings. Interior decoration also takes advantage of this material, which adorns avant-garde lighting and furnishings.
An ornate watch, the BR 05 Artline is a unique Bell & Ross model.
The display numerals give way to baton indexes, just doubled at 12 o’clock. This sleek and modern exterior brings great distinction to the dial.
The dial is adorned with a sunburst ruthenium grey. This elegant shade, never used before on a BR 05, is the result of metallisation. The sapphire caseback allows you to contemplate the oscillating weight.
Its gadroon decoration also adorns the central links of the bracelet so bringing a rare elegance to these elements.
