REPLAY INC x ZALANDO: THE PULSE OF A NEW ERA

On July 23, REPLAY celebrated the new REPLAY INC collection together with Zalando – an event that combined fashion, music, and street style.

A real highlight was the live performance by the new campaign face, Kelvyn Colt, who perfectly captured the mood of the evening with his unique sound and distinctive voice.

„I was thrilled to be flown in all the way from Los Angeles, not only to celebrate the new REPLAY collection together in Berlin, but also to perform my new single „Mow Em Down“ live for the very first time!“ „It’s always nice to be back in Berlin,“ says Kelvyn Colt. The artist embodies exactly what REPLAY INC stands for – authenticity, energy, and self-confidence.

The collection itself combines classic workwear with modern street style. Heavy denim, ripstop, and raw cotton meet casual cuts and bold details. From indigo and black denim to worker blue and blaze yellow, the color palette sets clear accents and reflects the energy of the collection.