GANT LAUNCHES WOMEN’S FRAGRANCE – GANT PREPPY ROSE

„We are proud to launch our first GANT women’s fragrances, ushering in an exciting new chapter for the brand. Building on the success of our men’s fragrances and GANT’s timeless style, we are delighted to introduce two new fragrances that combine a sophisticated balance of freshness, sensuality, and warmth, while exuding confidence and effortlessness,“ says Fredrik Malm, GANT’s EVP of Global Commercial, Brand & Product.

GANT PREPPY ROSE is a creation by perfumer Domitille Michalon. The floral-fruity fragrance is inspired by the picturesque coastal landscapes of the American East Coast. It evokes the feeling of being by the sea and combines sparkling freshness with warm contrasts.

Juicy pear and grapefruit are complemented by a refreshing ocean wave accord in the top note. The heart unfolds with rich aromas of fresh roses, jasmine, and neroli, while soft cedarwood and sandalwood add a warm note to the base. The result is a modern fragrance that perfectly captures the preppy vibe.

Top notes: Grapefruit, juicy pear, ocean wave accord
Middle notes: Jasmine, rose essence, neroli
Base notes: Cedarwood heart, benzoin resinoid, sandalwood