Superdry stands for freedom and individualism. The fashion brand proudly presents its brand new fragrance line – a complementary duo of scents. The campaign slogan “TIME TO GET REAL” serves as a call to enjoy life to the fullest. REAL Superdry 01 For Her and REAL Superdry 01 For Him were created for today’s daredevils who seek adventure and authenticity. Under the creative direction of Superdry CEO Julian Dunkerton, master perfumers Nathalie Lorson and Alexandra Monet have created two scents with a common base that nevertheless develop individually.
REAL Superdry 01 For Him impresses with its aromatic power and offers an interplay of salty minerals and woods, which are refreshed by the aromatic notes of hinoki wood. The feminine interpretation envelops the woody minerality and unfolds a delicate floral freshness. The scents embody the Superdry lifestyle, an olfactory poetry that transcends the ordinary and celebrates craftsmanship and contemporary culture. The scent unfolds as the essence of authenticity. A harmonious and sensual journey, a manifestation of “good vibes” that goes beyond the boundaries of perfume.
REAL Superdry 01 For Him
Fragrance family: Woody-aromatic
Top notes: bergamot, hinoki wood, lemon
Heart notes: Clary Sage, Ambrox Super ®, Salty Accord ®
Base notes: vetiver, cedarwood, patchouli
REAL Superdry 01 For Her
Fragrance family: Floral-woody
Top notes: White Peony, Magnolia, Pear
Heart notes: Ambrox Super ®, Salty Accord ®, Violet Wood
Base notes: cedarwood, sandalwood, white musk