An exfoliant is no longer an optional step in your skincare routine – it’s an absolute must for healthy, glowing skin! And when it comes to effective, proven care, the skincare community relies on a true cult favorite: the 2% BHA Liquid Exfoliant from Paula’s Choice. Since its launch over 20 years ago, this iconic product has become an absolute bestseller – celebrated and loved around the world for its visible effectiveness.
BHA’s #1 Fan
When it comes to flawless skin, there’s hardly anyone who knows more than Nikkie Tutorials. The YouTube icon and creator of the famous „The Power of Makeup“ show confesses on Instagram and TikTok that her favorite product is the 2% BHA Liquid Exfoliant from Paula’s Choice.
Why does she love it? Because it gives her skin the perfect base for any look. The gentle exfoliation creates a smooth complexion, allowing for flawless application of foundation and concealer – without dry patches or uneven texture. Perfect skin doesn’t start with makeup, but with the right skincare. And that’s exactly where BHA is the game-changer.
The benefits of BHA at a glance
- Refines pores and clears clogs before they become impurities
- Smoothes the skin’s surface and reduces fine lines
- Reduces redness and has an anti-inflammatory effect
- Supports moisture balance without irritating the skin
- Ideal for all skin types, especially oily, blemished, or sensitive skin
Why scrubs aren’t the solution!
Many people associate exfoliation with mechanical peels, which can cause micro-injuries due to coarse particles. BHA, on the other hand, exfoliates the skin purely chemically, enabling particularly gentle yet deep renewal without stressing the skin barrier.
Proper application.
After cleansing and toning, apply a few drops of BHA with your fingers or a cotton pad – do not rinse. Follow with your usual serum, moisturizer, and, during the day, be sure to apply sunscreen. If you’re new to incorporating an exfoliator into your routine, you can start with one application every two days and increase the frequency depending on your skin’s needs.
