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This summer, we return to the shores of Rio de Janeiro to spotlight a standout from our Floreale Swimwear Line: the color Sand.
Originally part of our SS25 launch, Sand is now taking center stage in a renewed campaign push. A nod to the golden beaches and sun-kissed skin of summer, this warm neutral balances earthy elegance with MODUS VIVENDI’s signature boldness. Paired with soft white florals, the Sand colorway offers a refined yet playful look — timeless, natural, and effortlessly sexy.
The Beach Bloom Campaign continues to celebrate nature in full expression — this time with a focus on serene tones and understated power. Whether its swim briefs, shorts, thongs, or accessories like shawls and tank tops, each piece in Sand is designed to blend into your summer lifestyle while standing out in its detail.
Like the rest of the Floreale Line, every garment is part of our Responsible Edit — made with eco-friendly fabric derived from 100% recycled yarns. Fast drying, elasticated, and cut for comfort, the Floreale in Sand is your go-to for quiet confidence and sun-drenched elegance.
Less noise. More nature. Let your style bloom in Sand.
It is time to make a difference in what you wear. Discover MODUS VIVENDI’s Spring – Summer 2025 Collection, available now for purchase online here.
