For the Autumn/Winter 2026 season, Ferragamo highlights the special significance of footwear to the House. Drawing inspiration from its own history and close ties to iconic figures, the brand reinterprets this tradition within a modern context.
A central element of the campaign is the collaboration with artist Willie Cole. His 1994 sculpture, crafted from shoes, serves as the backdrop for the imagery, bridging the gap between art and Ferragamo’s long-standing shoemaking heritage. In his collection, Maximilian Davis also incorporates influences from Surrealism and Dadaism, translating the House’s signature codes into a contemporary aesthetic. Iconic styles such as the stiletto, the Opanka, and the Varina exemplify the fusion of craftsmanship, innovation, and precision design.
Alongside the footwear, new handbag models take center stage. The Cara Bag stands out with its soft leather texture and signature Gancini clasp, while the Hug Bag is introduced in a new East-West silhouette. A men’s messenger bag combines urban functionality with the House’s distinctive elegance.
