ABOUT YOU and the lifestyle brand FCBM of the football club FC Bayern Munich are launching their Spring/Summer 2024 collection. Together, the two combine sporty unisex basics with summer fashion trends in bright colors. The result is sporty streetwear made from high-quality materials that can be perfectly integrated into everyday life and styled for various occasions.
In addition to sporty essentials such as oversized T-shirts, crewneck sweaters and hoodies, the 27-piece collection is particularly impressive with its trendy pieces: tank tops in white and black give the collection a Y2K character, while the blouson ‚Jarno‘ in cream and beige as well as the ‚ Ben‘ overshirt shows the trendy college style. The highlight among the pieces is a matching set consisting of a retro polo shirt and shorts in beige/cream-colored stripes – a cool eye-catcher for the summer. When it comes to materials, ABOUT YOU and FC Bayern rely on relaxed jersey and knitted fabric made from organic cotton. Inspired by the fashionable everyday looks of footballers, the collection combines basics with trends and playful color combinations such as coral red, orange-red and lime green. With styles ranging from casual chic to street-relaxed, everyone will feel like an FC Bayern star.
In the shoot, the football professionals demonstrate how to integrate the pieces into your daily wardrobe and present the selection of sporty basics and current trends.
