BOSS Bottled Absolu is the ultimate essence of intensity. The new perfume Intense is the third creation in a trilogy of intensity from BOSS Bottled and fascinates with the highest concentration within the fragrance family. The daring scent takes up the woody signature of BOSS Bottled and gives it absolute depth.
With an addictive, toasted signature with woody leather accents, BOSS Bottled Absolu celebrates the strength and confidence of the BOSS man, adding his golden touch to every step and every success.
The quintessence of BOSS Bottled in a new dimension
BOSS Bottled Absolu was created by Annick Ménardo – the master perfumer of the iconic BOSS Bottled Original, which celebrated its 25th anniversary in 2023 – in collaboration with Suzy Le Helley.
The fragrance opens gently with a textured leather accord with a toasted facet that blends harmoniously with invigorating incense essence. In the heart note, enveloping patchouli essence and myrrh emphasize the power and shine of the fragrance. Warm cedar wood and fruity Davana essences give the base note a luxurious aftertaste.
“This fragrance is in line with the modern image of masculinity. It is intense and powerful with a noble character that arises from the beauty and richness of its ingredients. BOSS Bottled Absolu is a unique fragrance that you can immediately recognize,” says Annick Ménardo.
A touch of gold for the men’s fragrance collection
The unique BOSS Bottled bottle has a warm, bright amber base – a tribute to the richness of the ingredients of the Parfum Intense. The bright, double-lacquered finish and the shiny, golden cap complete the elegant design that perfectly complements the positive mentality and energy of every BOSS. Suzy Le Helley explains: “BOSS Bottled Absolu was created for strong personalities who dare to assert themselves and express their personality with confidence.”
BOSS Bottled inspires ambitious men to take on any challenge. Hollywood actor Chris Hemsworth is the global face of BOSS Bottled and also the star of the new BOSS Bottled Absolu campaign. The campaign embraces the legacy of the fragrance and shows how the fragrance embodies the values of the BOSS man – honesty, integrity and authenticity. As an internationally successful but always modest all-rounder, Chris Hemsworth defines himself through much more than his success on the screen.
A multi-faceted, inspiring archetype of the modern BOSS, he is the perfect face for this new chapter in the fragrance family.
