Hello music lovers and festival-goers! If you’re an artist gearing up for your next big gig, you know that a music festival is not just about playing killer tunes and getting the crowd pumped up. It’s also a prime opportunity to showcase your brand and make extra cash by selling merch.
From t-shirts that scream „I was there!“ to glow-in-the-dark wristbands that double as dance party accessories, there are plenty of creative and quirky ways to make your mark (and profit!)
So, if you’re ready to sell, here are some of the hottest things to sell at a music festival, and get ready to rock and roll!
Ways to Sell At A Music Festival
Before we can jump to the cool things you can sell, it’s important to think about how you will do it. Will you have a booth set up on-site? Will you be selling digitally or in person? Will you need to get a special permit?
You can get creative and immersive with your approach. For instance, host a meet-and-greet with fans, organize a flash mob dance party or host a karaoke competition. Whatever your plan, you must follow the protocols set by your festival organizers.
You can set up retail kiosks with product samples or leverage radio and social media to get the word out. Teaming up with other artists at the festival to create a joint merchandise booth or offer cross-promotions will do great too.
Now let’s move on to the fun stuff.
Things to Sell at a Music Festival
Music festivals are great platforms to popularize your music and brand. But there’s more to it than just playing your music. You can make money while rocking out!
T-Shirts and Tanks
So, your number one choice for a music festival is to put out a collection of cool t-shirts and tanks. Nothing says „I love this artist“ like a t-shirt. Personalize it to shine, whether with a vintage look or something more modern.
You can get creative with the graphics. Use one of your albums covers or add a slogan to it. Keep the colors eye-catching.
Stickers and Buttons
Stickers and buttons are inexpensive, but they make a big impact. Fans love collecting them so they can show support for their favorite artists.
Plus, it’s fun to design them too. You can also offer custom-made buttons and stickers that feature your fans‘ names or unique designs created by fans. Or, how about offering limited edition holographic stickers that catch the light and sparkle like a disco ball?
Hats and Beanies
Hats and beanies will make a stunning addition to your merch. Sure, they aren’t as exclusive to a music festival, but you can always throw in some fun customization. From the classic snapbacks to the trendiest dad hats, you can mix and match colors and designs to create your signature look.
Glow-in-the-Dark Wristbands and Accessories
Was there ever a better way to light up the night than with glow-in-the-dark accessories?! Young and old alike will love this fun accessory. These goodies, from neon wristbands to glow-in-the-dark necklaces, add fun to any festival experience.
CDs and Vinyl Records
Physical music still exists. For true music lovers, there’s something special about holding a physical copy of their favorite album in their hands, flipping through the liner notes, and feeling the weight of the vinyl as it spins on the turntable.
CDs and vinyl records are nostalgic, so every collector will want to add a copy of your album to their collection. Mark our word; it’s going to sell! Check this vinyl website to learn more.
Posters
Posters are timeless collectibles and will always stay in style. So, don’t count them out. And, of course, don’t settle for a standard poster. Think big. A limited-edition silk-screened poster with unique designs and colors. Or something featuring original artwork created by you or your fans? You can also do „tour posters“ specific to each tour stop, with the date and location of the show printed on each poster. Fans can collect them all and have a special keepsake from each show they attend.
Reusable Tote Bags
Everyone’s more environmentally conscious these days. So, why not put yourself in good light and offer reusable tote bags? It’s a great way for fans to support your art while being kind to the environment. Add an extra touch to make it pop. Have your art printed on the bag or add a message. You can also do different sizes for different age groups or even foldable bags that can be tucked away in a pocket. Backpacks are also great for music festivals.
Tumblers and Water Bottles
Offer tumblers and water bottles that show off your logo or art. It’s a great way to show your fans that you care about their well-being while giving them something they can use for months (if not years!) But don’t do boring. You can try color-changing bottles, light-up tumblers, or even custom-made bottles with your fans‘ names printed.
Scarves and Bandanas
The stars of your merch line don’t have to be clothing. Scarves and bandanas are great options for a music festival. They’re fun and colorful. Whether worn around the neck or tied in a knot on the wrist, they will surely be a hit. You can choose a classic paisley print or something unique, like a chevron pattern or custom-made design. Tie-and-dye is also a great option for a music festival.
Final Thoughts
There’s so much to choose from, but stay true to your brand. Start with one item that has a special meaning to you. Then choose items that will complement your music.
You also want to consider your budget. You can go as big or as small as you want. You could create a few special and high-quality items or a larger quantity of cheaper items.
The important thing is to have fun with it. Music festivals are about the experience, and your merch should reflect that. Choose items that will connect your fans to you and your music.