VIU presents: The Italian Wire Collection

With the new Italian Wire Collection, VIU launches a range that redefines lightness: delicate in expression, precise in construction, and uncompromising in comfort.

La Dolce Metal represents Italian eyewear craftsmanship, masterfully crafted in a Niclafor-Monel combination – and an easy entry into elegant metal frames at a fair price.

Lightness begins with feeling. Durability with material.

VIU combines both: an aesthetic that appears effortless – and a technical substance that provides support. The Italian Wire Collection reinterprets classic metal frames: delicate in expression, precise in construction, and uncompromising in comfort. The collection is an homage to the lightness of an Italian summer day – translated into eyewear that you barely notice yet reliably accompany you.

Sometimes life feels heavy: appointments, to-dos, decisions every minute. And then there are those moments when everything suddenly becomes light. As light as a metal frame that sits almost imperceptibly on your nose.

The material – lightweight, stable, durable

At the heart of the collection lies a carefully coordinated combination of two metal alloys:

● Monel for the front and nose bridge – ensures stability, elasticity, and corrosion resistance.

● Niclafor for the temples – exceptionally thin, flexible, and feather-light.

The result: an exceptionally lightweight, stable, and comfortable feel – even after hours of wear.

Eyeglasses that don’t dominate, but complement.

The shapes – delicate and timeless Subtle and ethereal.

Inspired by retro office silhouettes, reinterpreted for today’s everyday life.

Timeless in its stance, modern in its expression – made for people who appreciate clarity.

Craftsmanship – Made in Italy

Each frame is crafted by long-standing partners in workshops in Northern Italy – with a deep understanding of quality passed down through generations. Tradition meets modern precision.

With La Dolce Metal, VIU extends its promise of accessible premium: high-quality, European-made eyewear – direct, transparent, and fairly priced.