Skinimalism: This trend isn’t about deprivation – it’s about precision. Skinimalism means a skincare routine that’s effective and sustainable, rather than elaborate and complicated. Instead of layering countless products, TRINNY LONDON focuses on what truly transforms skin: a streamlined routine with maximum effectiveness.
Under the motto „Back to Basics,“ the brand leverages this dermatological expertise – with smart skincare essentials for cleansing, exfoliation, and moisturizing – clear, targeted, and results-oriented.
This time, the focus is on exfoliants that remove excess dead skin cells.
Why Exfoliation Is Essential
TRINNY LONDON knows: Without removing dead skin cells, even the best skincare products can’t reach their full potential.
Claire Byrne, skin scientist at TRINNY LONDON, explains: „Imagine a dusty table—would you polish it without removing the dust first? That’s precisely the purpose of our liquid exfoliants: They create a smooth, receptive base so that skincare can work optimally.“
Liquid leave-on exfoliants go far beyond classic toners: They minimize sebum production, refine the skin, boost radiance, and are enriched with nourishing and moisturizing ingredients.
Liquid exfoliants are not preparatory steps, but active key products that transform your entire routine. TRINNY LONDON simplifies the selection process with a clear system:
- PHA (Polyhydroxy Acid) for gentle, daily cleansing for all skin types
- BHA (Beta Hydroxy Acid) for oily, blemished, and acne-prone skin
- AHA (Alpha Hydroxy Acid) for normal to dry skin types, fine lines, and hyperpigmentation
Tiptoe In PHA Exfoliant – Radiant Skin
A gentle gel-liquid exfoliant with PHA acids (gluconolactone and lactobionic acid) that visibly refines the skin without irritation. Trehalose, a natural disaccharide, provides intense hydration, while an innovative, glycine-bound form of azelaic acid soothes redness.
Benefits:
• Gentle daily exfoliation
• Increased radiance and even texture
• Hydrates during exfoliation
• Suitable for sensitive skin
Find Your Balance, BHA Exfoliant – Clear Skin
Two forms of BHA (salicylic acid and willow bark) work specifically within the pores, removing dead skin cells and reducing impurities. Mandelic acid refines the skin’s texture, while Chlorella vulgaris extract (green algae) supports the skin’s microbiome.
Benefits:
• Clarifies and regulates oily skin
• Unclogs pores
• Reduces shine and pore size
Reveal Yourself AHA Exfoliant – Youthful Skin
A powerful AHA complex of lactic and malic acids, complemented by succinic acid, amino acids, betaine, and bioactive plankton.
The formula smooths, hydrates, and leaves skin visibly fresher and more youthful – without irritation.
Benefits:
• Deep exfoliation
• Reduces fine lines and wrinkles
• Improves skin texture and glow
