Sunny coasts, salt in your hair, and lively summer markets – the new Spring/Summer 2025 collection from Dutch eyewear brand Ace & Tate offers every wearer a one-way ticket to Sunny del Mar, where the sun never sets! Whether you’re a city girl, a culture lover, a beach babe, or a Hollywood starlet – the brand has the right sunglasses for every taste. Next stop: Vacation-Me!
CAN’T TAKE MY EYES OFF YOU
The collection unfolds like a sunny day at the beach, where each pair of sunglasses and each optical model tells its own story. From timeless classics like Pablo and Kenji, which evoke memories of carefree days, to exciting new favorites Mads and Millie, which are the perfect companions for every adventure – this selection invites you to experience summer in all its facets.
„We wanted to capture the effortless coolness of the ’90s while being inspired by the bold aesthetics of the ’50s and the carefree energy of the ’70s,“ explains Mark de Lange, founder of Ace & Tate. „By drawing on cult classics like Notting Hill and The Matrix, as well as vintage influences from other eras, we transformed these iconic looks into modern, wearable pieces. The result is a collection that blends funky, eye-catching shapes with soft, uplifting vibes, making each pair a must-have for sun-drenched adventures.“
To bring the spirit of Sunny del Mar to life, the brand collaborated with renowned photographer Tom Kneller, who has also worked for Jacquemus, GQ, Ssense, and Rolling Stone magazine. In Tenerife, Kneller perfectly captured the essence of carefree summer days, where every moment is a postcard-worthy memory.
