The Etro Summer 2025 collection draws inspiration from a journey through the islands and coasts of the Mediterranean, weaving colors, prints, fabrics, and techniques that embody the brand’s joie de vivre and artisanal tradition.
The color palette shines with vibrant, sun-kissed tones – from spicy hues to shades of blue – while the prints evoke the beauty of hidden gardens, the charm of majolica tiles, and the timeless appeal of stripes and Paisley patterns.
Women’s silhouettes flow effortlessly in breezy, lightweight fabrics, with crisp cotton poplin, silky twill, viscose, jacquard, and linen-cotton denim.
Bright tapestry-inspired graphics and vivid floral bouquets adorn pieces that feature delicate fil coupé embroidery and fringed trims. The collection includes beachwear and scarves.
For men, the wardrobe offers shirts, T-shirts, swim trunks, suede jackets, blazers, and tailored suits.
Decorative motifs include midnight-toned arabesque patterns and vibrant bird of paradise designs that are also seen on ties and pocket squares.
ETRO X AGOSTINO IACURCI
This summer’s special edition features a collaboration with Italian artist Agostino Iacurci, who reimagined the brand’s codes with his signature aesthetic and expressive use of color. Recurring botanical elements in his poetics come alive on Arnica fabric bags – like the Saturno and travel duffle – alongside cotton totes, gauze scarves, and jersey T-shirts, celebrating the fusion of textile tradition and artistic innovation.
