Getting Vilebrequin to wear socks on vacation: that’s quite a skill! Dedicated to the refined modern traveller, the new collaboration from Falke and Vilebrequin is not as unlikely as you may think: both are known for creating high-quality, durable pieces that focus on craftsmanship. Over the generations, Falke and Vilebrequin have become a rendez-vous for vacationers who demand the best.
“Working with Falke was a fun and elegant way to stretch Vilebrequin’s summer know-how by taking on a beloved cold-weather icon” says Vilebrequin CEO Roland Herlory. “Their commitment to quality, innovation, and sustainability is perfectly in step with ours.”
“We are delighted to have Vilebrequin as a partner who shares the same values” characterizes Kristina Falke, International PR Director Falke the partnership. “The symbiosis of specialists for summer and winter is the perfect combination for this unique collab.”
This partnership celebrates life’s warmest rituals – like treating yourself to a beautifully made pair of trunks or socks.
SOCKS ON THE BEACH
It’s the first (and possibly the only!) time you’ll catch Vilebrequin’s turtles in legwear. Swimwear’s most recognizable sea creature is coming to an ultra-colorful range of co-branded swim trunks and socks for men, women, and kids for High Summer 2024. Serving style whatever the climate or event, legwear from the collection features everything from a classic Falke kneehigh sock to a sportier sneaker sock model and an uncomplicated calf-length sock.
The secret to vacation chic? Wearing matching suits and socks, of course! The original Saint-Tropez swimwear tailor completes the look with a playful “Turtle Knit” father-son swim trunk honoring Falke’s unique knitting heritage.
