Exclusive Shopping Code: twistedmalemag15
MODUS VIVENDI is proud to unveil its latest men’s sportswear addition: the Athletic Line, a collection where athletic performance meets everyday style. Designed with athletes in mind but made for everyone, the line includes joggers, jumpers, hoodies, and tank tops that effortlessly transition from the gym to casual wear, allowing modern men to stay active without compromising style or comfort.
Crafted from premium organic cotton, each piece features heavyweight French Terry jersey that is soft to the touch, breathable, and durable. The fabric is designed to move with the body, offering a clean, structured fit with a relaxed feel that performs under pressure. From warming up to cooling down, or simply moving through the day, the Athletic Line delivers garments that are resilient, versatile, and effortlessly stylish. Responsibly produced, this collection combines luxury comfort with sustainable design, making it a conscious choice for men who value both performance and quality.
The launch of the Athletic Line is highlighted by the “Always Stay Hard” Campaign, a visual celebration of strength, dedication, and endurance. Featuring a man wearing the collection as he trains intensely at the gym, the campaign captures the essence of MODUS VIVENDI’s new sportswear: for men who demand more from every moment, every movement, and every action. It reflects the collection’s promise of unmatched performance without compromising comfort, inspiring wearers to push limits while staying effortlessly stylish.
From high-intensity workouts to casual everyday wear, the collection offers sportswear that adapts to life in motion — combining technical performance with contemporary design.
Rooted in Greece, MODUS VIVENDI embodies the spirit of its homeland through every creation. The brand draws from the timeless aesthetics of Greek art, architecture, and philosophy, transforming them into contemporary expressions of masculinity and style. Each collection echoes the harmony and balance of classical design, reinterpreted with a modern edge. Committed to authentic craftsmanship, MODUS VIVENDI produces every piece in Greece, ensuring quality, integrity, and a deep connection to its origins. More than a fashion label, it stands as a tribute to Greek creativity — bringing the essence of Hellenic culture to the world.
MODUS VIVENDI – The Way of Life
Born in Greece.
Video / Photo: P2Photography @p2photographygr
Model: Quinn Lesina @__quinofficial__
Art Direction: Aris Georgiadis @arisgeorgiadis