In the lead-up to the Milano Cortina 2026 Winter Olympic and Paralympic Games, lululemon is unveiling the new athlete kit for Team Canada, continuing its multi-year partnership with the Canadian Olympic Committee (COC) and the Canadian Paralympic Committee (CPC). This marks lululemon’s third time as the official outfitter of Team Canada.
The athlete kit accompanies the athletes through all phases of the Games and is designed for the varying climatic conditions in Milan and Cortina d’Ampezzo. Technical materials, insulating down, and inclusive, adaptive design solutions are key features.
Visual highlights include podium looks in vibrant red, urban media styles, and shades of blue and green for the closing ceremony. The partnership is further enhanced by Team Canada ambassadors from Olympic and Paralympic disciplines.
Through the Future Legacy program, 10% of the revenue from selected items will be donated to the Canadian Olympic Foundation and the Paralympic Foundation of Canada to support Canadian athletes.
