Longines is proud to welcome Henry Cavill as its new Ambassador of Elegance. The successful actor embodies sophistication and authenticity – a unique blend that perfectly reflects the brand’s ethos, „Elegance is an attitude.“
With this partnership, Longines continues its tradition of working with people who embody true elegance, both professionally and personally. As an Ambassador of Elegance, Cavill will join Longines in celebrating the timeless class that has characterized the brand since its founding in 1832. Longines CEO Matthias Breschan is delighted with the new partnership: „In Henry, we recognize a true affinity for our brand’s values. His charisma, warmth, and multifaceted personality reflect what elegance means today. Whether he’s causing a stir in renowned film productions or sharing his passion for flying and horseback riding, he always remains as authentic as he is amiable, perfectly embodying the Longines spirit.“
„What draws me to Longines is this simple elegance. True quality doesn’t need to be overdone. It reveals itself in every detail and every action. It’s a philosophy rooted in generations of craftsmanship and artistry, and one to which I feel deeply connected with my own values.“ HENRY CAVILL
