With the UA ECHO, Under Armour presents the trend sneaker of spring 2025. The UA ECHO combines performance, design, and technology and catapults Under Armour into the hype sneaker market.
The UA ECHO heralds a new era at Under Armour. Chief Product Officer Yassine Saidi has succeeded in developing a technical yet highly comfortable sneaker that has the potential to transform the brand from a pure fitness and sports brand to a lifestyle brand. The athletic shoe represents a new generation of sportswear, blending modern aesthetics with functional athleticism. „The UA ECHO is a milestone in establishing Under Armour’s sportswear category and redefines the future of the brand,“ explains Saidi. „With this sneaker, we have once again demonstrated our innovative spirit and set new standards in the combination of performance, design, and technology.“ Visually distinct and with innovative design, the UA ECHO deliberately stands out from the market, confidently underscoring technical excellence.
Fashion meets function
The UA ECHO is a stylish sneaker with an innovative design. The multi-layered, monofilament mesh upper offers both stability and breathability, creating a sleek and durable feel. The distinctive geometric lines and branding underscore the exceptional look. In addition to the striking exterior, Under Armour’s proven HOVR® sole guarantees ideal comfort with high cushioning. The lightweight, flexible outsole combined with the innovative Slipspeed™ heel design offers maximum flexibility – the heel can be easily folded back and switched between a slip-on and a sports shoe. The asymmetric lacing system adapts perfectly to the foot’s movements and is quick and easy to adjust. Flexible, stylish, and comfortable: these are the qualities that make the UA ECHO stand out and are now available in three colors.
