Innovation, performance, and design: the perfect combination for the new Blauer FW25-26 collection, perfectly tailored to the needs of an increasingly dynamic and modern audience.
The brand’s product lines combine urban aesthetics, functionality, and comfort with versatile garments suitable for any environment, from the city center to the countryside. Each piece is a blend of tradition and avant-garde, with designs tailored to the challenges of everyday life while maintaining their unmistakably contemporary style.
B. DEPARTMENT celebrates versatility, merging streetwear aesthetics with a military look. Inspired by traditional US uniforms, this line includes redesigned bomber jackets, field jackets, and parkas designed for a variety of environments: from rugged landscapes to the streets of the metropolis. The materials used, such as smooth and crinkle nylon and lightweight polyester, offer durability and longevity while minimizing environmental impact.
The predominant colors, Plaza taupe and black and green, perfectly express the brand’s slogan: uncompromising performance. This is outerwear that adapts effortlessly to a wide variety of environments and everyday tasks.
The B. URBAN POLICE line perfectly blends heritage and innovation. Inspired by American police uniforms, this line combines the aesthetics of the past with a contemporary urban design, enhanced with reflective details and graphics inspired by Boston. Highly flexible 3-layer materials, a water-repellent polyester membrane, and tightly woven interlock construction ensure performance and comfort. The primary colors, black and industrial blue, create a look reminiscent of industrial control equipment. B. URBAN POLICE offers layered pieces in various shapes and weights, thanks to removable inner jackets that allow for customization. This collection transcends the boundaries of activewear and perfectly complements the urban lifestyle.
B. ESSENTIAL represents the true heart of the brand, embracing the style of travel wear designed for modern flâneurs and global citizens. This collection combines technical performance with contemporary design, resulting in multifunctional pieces ideal for every moment of the day, from the office to leisure. The color palette includes shades of blue, beige, white, black, orange, and dark green for men, with accents of burgundy and pink for women. The range features iconic down garments, reversible jackets, foldable zip-up windbreakers that transform into hip packs, and a selection of knitwear and sweatshirts essential for a complete look. For men, waxed nylon down jackets and velvet outerwear with taped seams and light padding are key elements. In the women’s collection, a limited-edition Liberty-print down jacket adds an exclusive touch. The materials chosen for the B. ESSENTIAL line are waterproof, windproof, and lightweight, while the new, slightly looser fits meet the demands of both comfort and style.
B.Essential also includes handcrafted leather models, exclusively made in Italy, with a distressed finish. The artisanal craftsmanship combined with the unmistakable Blauer style creates a unique and elegant collection in these pieces.
Last but not least, the B. PROJECT line, dedicated exclusively to men, represents the pinnacle of technical innovation. B. PROJECT’s futuristic design is conceived for men who embrace a dynamic approach to urban life and seek practical and modern solutions. Crafted from breathable, waterproof, and windproof materials, these pieces include down jackets, practical sweatshirts, and 3-layer jackets ideal for all weather conditions. The practical and secure Flash Pouch is the line’s signature accessory, designed specifically for the urban environment. All of this comes in black, with a minimalist, avant-garde aesthetic.
With the FW25-26 collection, Blauer reaffirms its position as a brand that combines innovative design, functionality, and style, perfectly tailored to the needs of a dynamic urban lifestyle. With its meticulous attention to detail and high-quality materials, each line offers the perfect solution for a clientele that values not only performance but also aesthetics.
