Can your business run efficiently and save money at the same time? These days, there are numerous ways to do just that with very few modifications and little to no downtime.
Leverage the Cloud
Cloud technology allows employees, customers and clients to easily and securely share files whether they’re in the same office or across the world from one another. People can view and edit documents while seeing real-time modifications. The cloud also works great for virtual meetings since everyone can collaborate on documents, view presentations and converse just as if everyone was in the same building. Business trips are often unnecessary these days, saving the company valuable time and resources (e.g., flights, car rentals, hotel stays, dining).
Using cloud-based software means no need to spend time and resources, installing software on individual computers. All staff using the software can access it from anywhere, ideally, through a single sign-on solution. By using SSO, users can experience seamless access to multiple applications by using only one login. Time normally spent typing user IDs and passwords for various software and websites (sometimes multiple times for each every day) can be spent being productive.
Allow Telecommuting
Allowing employees to work remotely saves time and money for everyone involved, even if it’s only one or two days each week. Some employees could save a few hours each day just by eliminating their commute. These employees would also save the expense of transportation, such as fueling their vehicles … not to mention the satisfaction they’d get from avoiding navigating rush hour traffic.
Employees also won’t have to get ready for work to the extent that they would if they were physically going to the office. This supplies them with even more time in their day; they can begin working shortly after waking up in the morning. Some people will also be more productive while working alone as they avoid an office setting’s constant distractions.
By allowing your employees to telecommute at least a couple of days each week, your company can save on its utility bill. There’s no need to power the whole office (e.g., lights, air conditioning, office equipment) if one part of the building is vacant. Companies that operate exclusively on a remote basis save even more money. In this case, the huge expense of overhead is taken off the table, along with the cost of furniture and office equipment.
Use Social Media Marketing
Social media marketing can be free and successful. Both Twitter Analytics and Facebook Page Insights offer free data analytics tools for business pages. With social media marketing, you benefit from a huge audience without the expense of traditional advertising. It also allows you to interact with your customers easily.
Determine Your Ideal Platforms
With the number of social media platforms out there, it can be difficult to keep up your online presence. Data analytics can save you valuable time and effort by helping you determine which social media platforms your target audience is using. It can also show you what people are saying about your brand. Therefore, data analytics can tell you on which social media platform(s) you should focus, the types of posts that are performing best and the kinds that are not working at all, or even doing damage.
Opt for BYOD
These days, many companies are choosing a bring-your-own-device strategy. Most people would prefer to carry around a single version of each type of device rather than two smartphones, two laptops, etc. In addition to keeping your employees from the hassle of juggling multiple devices, it can save your company from having to make large investments in smartphones, tablets and laptops for numerous employees. More convenient access to work materials means that projects can move along more quickly and efficiently. As technology advances, physically spending a lot of time at the office can be a thing of the past for many employees and business owners. As a result, everyone will see an improvement in their bottom line.