ARDUSSE – Spring/Summer 2021 Campaign

ARDUSSE is revealing its first campaign, photographed by South African / London based photographer Lea Colombo.

Her exploration of color meets ARDUSSE’s Spring/Summer 2021 collection, which is the founding act of a story that will unfold from here on; this first idyll reiterates and outlines the foundations of the narrative, drawing direct inspiration from the first idyll of Theocritus, the Syracusan poet who originally painted the bucolic and soothing features of Arcadia, imagining man in contact with nature. A delicate language emerges from the clash of archetypal, masculine and pragmatic shapes in enveloping volumes – the parka, the blazer, the duster coat, the anorak, the pleated trousers, the tailored bermuda shorts, the ruffled shirt, the crocheted sweaters – and delicate, feminine fabrics, either impalpable or with intense, sensual textures.

Credits:

ARDUSSE SS21 CAMPAIGN

Shot by: Lea Colombo

Creative direction: BRAGA+FEDERICO

Stylist: Giovanni Dario Laudicina

Model: Marnix Eyckmans, Dior Beye,  Prithvi Balwantsingh

Hair: Fabio D’Onofrio

Makeup: Luciano Chiarello

Casting: Piotr Chamier

Set designer: Ruggero Baisi

Production: Ten Artist