UNDERAGE – A/W19 Collection

Bally UK Spring Summer 2019 Collection for him
Opposuits
Pacific Sunwear of California Inc
BoohooMan - Logo
Orlebar Brown

Underage London Fashion Week RTW FW19_20 – London – February 2019

ABOUT THE COLLECTION

Inspired by cult film The Rocky Horror Picture Show and its impact on the sexual revolution movement in 1970s Britain – UNDERAGE’s AW19 collection encapsulates the blurry lines of human sexuality and gender amongst young people.

UNDERAGE have used dark tones to represent the horror and hedonism of The Rocky Horror Picture Show and to represent how the film has inspired the youth of Generation-Z today, the womenswear collection has androgynous styling as a prominent feature throughout the pieces.The Rocky Horror Picture Show film is infamous for its stark juxtaposition of two extremes, a clash between what is perceived as ‘normal’ and what is perceived as ‘strange’. This collection reflects the film’s iconic way of thinking: shapes of garments that modern consumers are familiar with, such as t-shirts and knitwear, are deconstructed to blur the lines of their own perception of ‘normal’. More blunt contrasts can be seen throughout the collection, specifically within the way that UNDERAGE combine a traditional and modern approach to fashion. Class suit-like silhouettes are contrasted against pseudosexual graphics and clothes with streetwear sensibilities.

MATERIALS
Velvet, Wool, PVC, Jersey, Jacquard

COLOURS
Electric Blue, Red Hues, Metallic, Mixed-Colour Graphics, Dark Tones

ART DIRECTION | Karlmond
SET DESIGN | Lydia Chan
STYLIST | Wilona Lin
PHOTOGRAPHER | Olivier Claisse
VIDEO MAKER | Mike Olliston
HAIR AND MAKEUP | Roger Cho